They are a global company with offices all around the world who provide innovative products that people need and wantĪll project creators must pay a 9% fee to Indiegogo (which goes to the company) It’s a trusted and secure platform that offers peace of mind when it comes to giving your hard-earned money to entrepreneurs you believe in Indiegogo also helps people raise funds for humanitarian or social causes, including medical expenses and educational donations. IndieGoGo is an online crowdfunding platform that helps individuals, groups, and businesses gather funds for their ideas. This allows people who may be struggling financially but are interested in supporting different projects due to personal reasons. Kickstarter gives many creators, including artists and musicians, a platform to present their work to potential consumers without spending money on advertising or production costs for their products. The users pledge money based on how interested they are in seeing the end product of whatever it is being proposed.

However, if a company works with Kickstarter and successfully creates a new product, then this decreases the likelihood of large companies trying to stop them from doing so because they know that if they do, then Kickstarter will most likely take notice. Unfortunately, when trying to create something new and innovative, large companies are often interested in stopping them from preventing competition because if the product is successful, it will hurt the competitor’s profits and decrease their reputation. The creators on Kickstarter have complete control over their projects which allows them to create what they want.

Thus far, it has been a great success some unique products funded through Kickstarter include Double Fine Adventure, OUYA, and Oculus Rift. Kickstarter states that it is “a funding platform for creative projects,” meaning that the sole purpose of Kickstarter is not to raise money but instead promote creativity. Additionally, if they raise 100 million dollars, this could lead to people or companies abusing Kickstarter for financial gain.

Kickstarter vs indiegogo